The design concept behind The Park RVA is the bring the outdoors - inside. Our goal was to amplify that experience with a premium, visual centrepiece that turns fun-seeking customers into social media advocates.
Our solution was to create an abstract celebration of fun in the park, in the form of a public art installation. Step into the outrageously fun heart & soul of the Park RVA. All the best things about the ultimate trip to the park expressed through the language of public art. Two 9 hole courses, with a surreal twist on everyday items, and an imaginative take on the fun of the fair.
We partnered with FORM London to deliver not just the mini-golf design, but the build, shipping, and installation. Our focus was on an excellent customer experience. Every hole has been designed to deliver challenging, yet accessible gameplay, with instagram inspiration spread across the course. The play experience and hole dimensions were rigorously tested in the workshop and our team were on-site to supervise the installation.